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|The Value of MLS|
The Value of MLS
Every day, CMLS works to bring the real estate industry together to advance the MLS industry. This includes the exploration, development, and communication of a universally recognizable value proposition developed by the MLS industry for the MLS industry.
CMLS has launched a marketing campaign that highlights the role of the MLS in creating and preserving a healthy, efficient real estate market.
The campaign slogan is Making the market work and is centered upon three core benefits the MLS system provides:
1. Confidence: The MLS safeguards market information and enforces rules that govern market participation. This allows real estate professionals to do their jobs with a confidence that would not otherwise exist.
Our members only materials for the campaign can be accessed here.
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